Video is the tool of choice to engage website visitors. In contrast to reading, as you are right now, it is much easier to digest. However, keeping viewers captivated can be a challenge. In the world of quick Google searches, people want to be in and out with the information they were looking...

Times are tough. Many are going back to school or otherwise taking action in hopes of sharpening that competitive edge. Many others feel stuck, not knowing what the next best step would be. Is going into business for yourself the right move? Is transferring your current skill-set to another...

It can be a challenge sometimes to create a compelling video. But when it comes to the internet and direct sales, it is absolutely necessary. A video that has really left an impression on me is one by Tim Sales, talking about failure in Network Marketing....

One simple, but often overlooked technique in making compelling videos is to edit to music.   Rhythm is key in good story telling, and fortunately music has that by default. Cut your video to the natural beats. It will go a long way in making a solid video.   Here are some rules to...

Video is essential in your web presence. The more you engage your viewers, the better; and video does this very well. With tools becoming increasingly more available, less expensive, and often free, the more urgent it becomes to include video content on your website. When creating video...

Plan out your video! Ultimately that is what this post is about. I come from the world of film and broadcast. Both have strict parameters. In film, wasted feet (of unusable film) equals wasted money. In broadcast, you are bound by the airtime you have purchased. In my opinion, these...

My last post focused on technical tips for a better video. It is very important that your message looks professional. Sometimes, however, we may reach a roadblock caused by not knowing how to tell our message. Today’s tips will help with that. Tip One: What is your...

With video equipment and software becoming less expensive, telling meaningful messages through this medium has become very easy. It isn’t difficult to tell your story through a vlog (video blog) over a traditional blog, and vloging can really help you make a more personal connection with...