Did you know that if you are a mentor in your field you are 600% more likely to succeed? So, why is being a mentor so important to personal success?

I believe the answer is simple. You are more successful when you are a mentor because you are forced to put your money where your mouth is. A good mentor does not want to be a hypocrite and must perform or lose credibility.

For the past three years I have consulted network marketing and MLM companies on how to create prospecting tools for their groups and downlines. We have built some beautiful network marketing tools and systems. It has been easy for me to make the tools and say, “They work if you work them, go for it. I have had success with my network marketing ventures using them, so can you.”

I still believe that my clients would be successful if they used my tools properly, but about 6 months ago Stephen, my video production manager, asked me after an interview why I wasn’t building downlines any more when he said, “Jeff, you have built large groups, why aren’t you doing it any more?”

I hummed and I mumbled a little bit and then had to admit that I probably should again. I knew what it would take to build a group and it has frankly been easier (though less lucrative) to just tell other people what they had to do and then go home and wonder why they weren’t doing it.

Four months ago I took my own advice and started building groups. In the past four months, my group has grown significantly and it has been fun. I have seen failure and I have seen success. I have been excited and I have been discouraged. Best of all, I am loving working with people from my downline and even distributors from other companies again and I feel like I am being true to my own advice. It feels great.

If you want to be successful, be a mentor. Give great advice to others, and then actually do what you are telling others to do. It’s magical.

Be a Mentor, Have Success

The economy is bad, there is little opportunity, there is no hope… Yeah, I’ve heard it too. The problem is with the nay sayers’ mantra, is that there is hope and there are people truly taking advantage of the opportunities out there.

For the past three years I have focused on giving network marketing companies solutions for their new marketers. It has been hard to give solutions and then not watch them be implemented with true persistence. Without real persistence people can’t see if something works or not.

I have spent the last three days working just with new entrepreneurs. I forgot how much I liked it and how much I missed it. There is nothing like the excitement that comes with hope of a new network marketer. However, there is also nothing like the disappointment that follows if new entrepreneurs are not given proper training and systems to follow. Hope can come crashing down if proper tools are not given with the right training.

About three months ago our team started working on a marketing and follow up system to help new network marketers know what to do from the moment they start and then give them an automated system that helps them instantly be able to spread their network marketing message. I even put my money where my mouth is and I have been helping call and prospect. I have had success and some rejection. But it has been great to implement a system and experience the joy of the journey each day.

It is one thing to teach network marketing skills and something altogether different to experience it. To achieve real success as a network marketer, Multi-level Marketer (MLM), or anything sales related; you need massive marketing, massive persistence and massive duplication if you want to create residual income. When I started as a network marketer 19 years ago that meant a lot of manual actions and heavy lifting. Today, network marketers have tools I never had in the early 1990?s. The last three days my automated system has helped me break the ice and do much of the heavy lifting. It has been great.

The best thing to keep in mind when you are prospecting with an automated system is that you can never remove the human experience if you want to really help pepole. Automated systems help enormously, but you must still remember to contact people and follow up when your system notifies you of their new activity. It was fun yesterday when the system notified me when people opened an email, visited my site or watched a video; but then it was my responsibility to follow up with them. With the system came a lot of helpful information, but it was up to me to use that information proactively.

Success in marketing, whether that be network marketing, MLM or sales requires you to get your message in front of a lot of people in order to find the ones who are truly interested. A system just helps you know who looked at your information and who did not. Knowing who took the time to look at what you sent them can save you many hours by not waisting your time with the wrong, unqualified people.

There is hope even in a bad economy. Tools and systems can help, just make sure you are getting the training you need to really succeed. When you have taken the time to train, don’t forget that you are going to have failure too. Real success comes from over coming obstacles and there are always obstacles. You can succeed in this economy, you just have to be willing to do more than complain about bad times.

Dedicated to your success,

Jeffery Boyle

Hope in a Bad Economy

Do you believe in making a ruckus?

I hope you do. We need more disrupters. I’m an entrepreneur and more specifically, a network marketer, and I think I want to make a ruckus.

Business and MLM needs more ruckus makers, or people who bring forth new ideas and disrupt the status quo. Passionate people dedicated to rethinking the past and making the future better.

We need MLM ingenuity in a big way. The past must be learned from but should not dominate our thoughts and actions.

Your father’s MLM is not working any more, it is dying a slow death and taking dreams with it.

Challenge pricing. Rethink your products. Quit buying the overpriced, low quality products if you are a distributor. Demand improvement, demand quality.

Mentor more. Mentor better. Mentor with real intent.

Do something different and do it better.

Be a difference maker…or just wait for others to do it like everybody does and keep being miserable.

******

PS: Sign up for our next season of Networking Star at: http://networkingstar.com/theshow/

Also, check out our season intro: http://www.youtube.com/watch?v=qNSW10E3EQ8

Make a Ruckus

The Hartford Financial Services Group’s survey of 1,004 small business owners included 271 women and 733 men. More than 90 percent of the women entrepreneurs viewed their business as a success. Only 80 percent of men felt the same way.

What factors contribute to women’s confidence? Here are some clues from the survey’s findings:

About 55 percent of the women viewed themselves as conservative in taking risksin their business, compared with 47 percent of men. Also, 80 percent of women responded that they did not think taking more risks would make them more successful.

Not blaming the economy. While women were less about the economic situation than men, they weren’t focused on the economy as their biggest problem. Instead, they cited the increased cost of doing business as their top problem, followed by government red tape. Only 21 percent said lack of demand or customers was their top concern.

Voting to help their business.More women than men said they would vote a pro-business slate of candidates in November — 89 percent of women vs. 79 percent of males. Perhaps their increased level of empowerment at the ballot box makes them feel more confident they’ll have a business climate they like.
That aside, I have my own gut feeling about why more women are happy with their business: our expectations may be lower. Fewer women go into business with dreams of building an empire. Women I know consider their business a success if they can be their own boss and replace their former job income.

One thing is for sure – more women are. Sort of nice to know they feel great about doing it, too.

To achieve orbit, the space shuttle must accelerate from zero to almost 18,000 miles per hour, a speed nine times as fast as the average rifle bullet. By the time the first minute has passed, the shuttle is traveling more than 1,000 miles per hour and it has already consumed more than one and a half million pounds of fuel. That massive amount of fuel creates massive thrust and consequently massive momentum or speed.

Getting anything off the ground is stinking hard, and I am not just talking about the space shuttle. Entrepreneurs and network marketing companies are always so amazed that six months after the launch of their company that they have not dominated the market and people are not lining up to join them like the launch of a new iPad. Simply stated, failure to succeed in network marketing typically comes down to a failure to get in front of enough qualified prospects.

The space shuttle consumes one and a half million pounds of fuel in the first minute alone. It takes massive force and massive resources to get off the ground. Network marketers call 10 people, follow up once and then decide they have given it their all and it must be the company’s fault they failed. MLM companies create a compensation plan, manufacture a product and forget to give their people real marketing training and systems and then blame the distributors for failure. Bologna to both groups! They are both wrong.

Failure to achieve momentum in business and network marketing is usually based upon a complete misunderstanding by the players to sufficiently judge the effort and systems needed to get in front of the right number of potential buyers. The space shuttle will predictably fall to the earth without the right amount of fuel and MLM companies and their distributors will predictably fail if they do not put the right message in front of a lot of prospects. Engineering, math and lots of fuel launch the space shuttle; systems, effort and lots of people launch a network marketing business.

In the last three years I have been approached by more MLM companies than I can remember and consulted dozens more. Network marketers talk about momentum as if it were some elusive secret that is lucked upon or is somehow bestowed upon the lucky few that the MLM gods have randomly touched.

Marketing your home business is just like marketing any other business; it’s a numbers game. You have to get your marketing message in front of enough of the right people to have success, and this is where most people struggle. You must have training and systems in place that help your teams get in front of hundreds of thousands of prospects that are interested in a home business opportunity and then massively and specifically target only them with automatic systems and trained distributors.

Once you get leads in your systems, you must follow up with prospects over and over again using multiple channels of communication. Giving them the opportunity to get on a webinar, join a teleconference, call in to a recorded hotline, see and listen to testimonials, watch an interview with a top income earner, and so on. Most prospects need to be exposed to an opportunity 5 to 7 times before they take action and join or buy from you.

The right MLM marketing system does not guarantee you success, but it can help automate the process of getting in front of massive numbers of prospects. You want your team to easily duplicate your efforts. You must give them their own lead capture pages, their own follow up system, access to recorded and live webinars, training calls, sales letter emails and marketing co-ops. That way the more successful they are, the more successful you will be.

Evaluate your MLM marketing system. Is it really easy enough for a new person to use it right now? Does it have the right processes to give a new person confidence to share your company within minutes of enrolling? If you cannot confidently answer both of those questions, you may now know why your company is struggling to achieve any kind of momentum. Success comes when massive numbers of qualified prospects see your message. What are you doing to ensure that for your company?

Momentum Is Predictable…Really

Everyone should strive to become better communicators. And when building your organization, your ability to communicate with people from all walks of life is crucial to the survivability of your entire business. Break downs and hold-ups in communication can negatively effect your growth and perception from others. Being an effective communicator is hard work! You must be actively engaged with everyone you talk to, that means not just waiting for your turn to talk..

Are You Listening Or Waiting To Talk?
Communication is the process of sharing information, thoughts and feelings between people through speaking, writing or body language. Effective communication extends the concept to require that transmitted content is received and understood by someone in the way it was intended. The goals of effective communication include creating a common perception, changing behaviors and acquiring information.

Who Are You Talking To?
Considering the context of communication improves its effectiveness. Context takes into consideration the age, region, sex and intellectual abilities of the recipient. It is also useful to assess receptivity and the emotional state of the sender and receiver at the time of communication. For example, when speaking to an elementary school child about the importance of brushing teeth, you should choose different words and examples than you would when talking to a teenager or an adult.

Can You Read Body Language?
Body language includes posture, position of hands and arms, eye contact and facial expression. Children learn to read body language as a way to enhance understanding of the speaker’s intent. Body language that is consonant with the verbal content improves understanding. Body language that is inconsistent with content creates a question in the mind of the listener about the real message. For example, someone may be saying, “I really want to hear your opinion on this.” However if the person is looking away, has his arms folded or is typing a text message at the same time, his body language communicates an entirely different message.

Active Listening Is Engaging
Effective communication is a reciprocal process that includes listening. Successful listening requires eye contact, objective processing and feedback to the speaker. Active listening may involve asking clarifying questions or restating what was heard to assure that the intent of the message sent was correctly received. Active listening becomes particularly important when the communication includes emotional content.

What is it about the word “free” that get’s us so excited?

In a society becoming more and more addicted to entitlement, and with the economy still in a slump, free is more powerful than ever. The question is, can free be still done effectively in small business? Understand, free can still be implemented in business without forgetting profits.

I have been in all kinds of businesses, but for the past seven years, I have been a network marketer. I am an MLM guy. I have been a founder of a network marketing company and I have made a full-time income as an MLM distributor. Needless to say, I have seen many angles in small business and within network marketing. This “free” analysis is not about MLM, but if free can be implemented successfully into network marketing, it can implemented almost anywhere.

Most small business owners and network marketers do not have the luxury of $25 million in funding like Google. Today Google stands supreme in the search world that it entered late and has effectively taken down the likes of once bullet-proof Yahoo. A lot can be done with $25 million, but Google based their strategy on free and still does today.

For Google, their product is Google. Their goal is to get you engaged in Google first; they worry about making money later (wouldn’t that be nice). In fact, many times they don’t care if they ever make money on some of the products they offer, such as Google Docs, if trying to monetize will prevent their fans from using their products. Google wants you addicted to Google.

Having the luxury of $25 million dollars was nice, but Yahoo was way ahead of Google and had huge sums of capital to implement the same strategies, but Google did it better and they are now king.

For small business, and MLM in particular, margins are a problem. Network marketing often prices themselves out of the competition with traditional products in order to pay commissions (which I find a shame but we can discuss that at a later time). Small businesses don’t have the purchasing power of bigger companies.

With that being the case, how can a small business, network marketer or MLM distributor with no purchasing power ever implement a brilliant free strategy like billion-dollar Google? The answer is simple, start first with education. Educate, educate, educate and educate on your company site and newsletters. The cost to educate is extremely low, and if you add value for free, you too can attract customers and attention.

You do not need millions of dollars to educate your prospects. You do not need a big budget to create interesting content. Provide free content that is of value and you will see your profits will follow.

Dedicated to your success,

Jeffery Boyle
JefferyBoyle.com
NetworkingStar.com

The Power of Free

As the new kid on the block, I don’t see a challenge, I see an opportunity!

My only knowledge of the Network Marketing business industry can be summed up by two, scary –yet uneducated- words “Pyramid Scheme”.  As a granddaughter, niece and daughter of traditional business model success, I have seen my family prosper fantastically as entrepreneurs.  Business school refined my knowledge and created a deeper sense of balance and strengthened my feelings of ethics (and overall morality) in business.

Business is not solely about making money, it’s about doing what you love and leaving a legacy.   I’ve never thought of myself as an entrepreneur, but simply a capitalist.  I love making money using my own sweat and ingenuity.

So, am I contradicting myself by working as a Project Manager for Boyle Network? Heck no!  Unlike other project managers, I have the distinct pleasure to work for a true-to-heart entrepreneur in Network Marketing.  My education in MLM can also be described into two words, “fast and furious”.  Out of the frying pan and into the world of MLM.  I’ve been gobbling up the knowledge as fast as possible and this is what I have come to understand:

“Multi-Level Marketing”, “Direct Sales”, “Network Marketing”… whatever you call it, the heart of this business remains the same. This is an industry that is about people caring for other people.   An extremely successful network marketer explained it to me this way, “If I only care about my downlines bills, I’ll never have to worry about my own bills”.   Inspiring words.  What a revelation!  But it’s true.  If you care about your team, your team will be successful.  And in network marketing, success means money.  Lots of it (with the right compensation plan).  I believe in the good that can be done in Network Marketing.  People lifting each other up, showing others how to make very real and beneficial change.

At the end of the day, I don’t think I will ever enter the Network Marketing arena, but I do have a strong opinion about it.  This industry gives the everyday person an opportunity to be a business owner with the tools to build it.  I love watching people succeed through hardwork and determination.  And really, isn’t that what our great nation is all about? Capitalism = the pursuit of happiness.  I love this country and MLM provides equal opportunity for all.

There is a secret to growing your business.

Secret: The lower quality product that is marketed well, will always beat out the great product that is poorly marketed.

This is a fact, and until you understand this simple truth, you will struggle.

Did you know that over 1500 new competitors to your networking business start every year? Many of them are better funded and have years of experience in your niche. When you consider the huge influx of new competitors and the growing numbers of businesses already here, you must ask yourself, “What makes me different?”

Many people think that success is about a great compensation plan, others will say it is about the quality of your product. Both of these are vital, but the truth is, you must market yourself well to stand out from the crowd. You need a short term and long term marketing road map, and you must get started now.

Believe it or not, your product is not just what you sell, it is a combination of:

• Your Product or Service
• Your Compensation Plan
• Your Marketing Engine
• Your Success System to Duplicate Your Efforts

It does not matter if you are a field rep or a company, you can improve your marketing. I invite you to give me a call again now. I want to complete a multi-point inspection of your business. Success is possible, and I can help. Call me now and schedule your multi-point inspection at no charge. Call my office at 208.631.3733

Also, I just wrote an e-book and I want you to have a copy of it at no cost. If you want a copy visit this link: http://bit.ly/wDsrQl. This book tells you what I have done to successfully help other companies and it can make a difference in your business. Get it today.

What makes your MLM different?

For the past 3 years I have studied and interviewed some of the most successful network marketers in the business. MLM has its good leaders and MLM has its bad leaders. Some MLM leaders are truly in it for themselves and care less about a legacy and more about the Benjamins. However, I have also met some incredible MLM leaders that truly care deeply about their people and their groups.

I recently wrote an e-book called MLM Explosive Income System. I am giving it away free and a lot of people have already downloaded it. I would say chapter 7 is the most important part of the book because it explains a system that works. In the United States, MLM has changed tremendously in the past 10 years. Starting an MLM company has become very easy and the financial commitment to start is very low compared to years past. However, this has created a glut of poor MLM products and undercapitalized companies that go under quickly.

Few MLM companies really have a system any more to succeed. And fewer MLM companies know how to really create duplication. There is a secret to helping new people duplicate you effectively, and it is not much of a secret. You must actually do what you want your team to duplicate. In Explosive Income System I said you must have Massive Marketing, Persistence and Duplication.

One of the biggest stumbling blocks for MLM companies and individuals is they fail to take appropriate action. Duplication happens when you are doing the right things in the right system. Massive marketing takes investment. Massive persistence happens when you make an effort to do it. Most people fail because they don’t have a system that will help them follow up persistently.

This post is adapted from a newsletter I sent out today. With it, I was applying what I preach. I know that you must follow up at least 7 times with most people before they make a decision. An effective way to do this is through the creation of names lists and providing real education to the people on that list. Many of the people on my lists do not make a decision until I have put my message in front of them at least 7 times. I better be giving you something of worth during that time or I loose your attention. I want people to call me about my duplicatable MLM system. I am contacting them with education frequently until they do.

Make a decision to implement the right system within your MLM business. If you have the right system, with the message, you can create Explosive Income.

If you are struggling to create proper action and duplication in your MLM business, you must have the right systems that duplicate. Remember the 3 keys below to succeed:

1. Massive Marketing
2. Massive Persistence
3. Massive Duplication

If you need help implementing a MLM system, let me know. I have had an incredible time the past 2 weeks with all the calls helping guide people down the right path.

Jeffery Boyle

Vital Components of MLM Success